{ SERVICES }
Prowess helps its clients know what to say, to whom, when, how, and sometimes why. Because no two organizations are the same, Prowess customizes each plan of service to best fit the client's needs and budget. The following are some of the tools and services available.
"Next to doing the right thing, the most important thing |
MEDIA RELATIONS
Earned media: An earned media placement is one of the best marketing values. Most small businesses have a unique story to tell, and are therefore naturally appealing to the media. Through just one quality media placement by Prowess, your company increases its credibility, exposure, goodwill, establishment, and trustworthiness.
Social media: In order to be effective, social media requires strategic message planning, controlled delivery, industry expertise, and a properly executed plan. Through an effectively implemented social media plan, your company can increase exposure and client recollection, and showcase that it is current on industry trends.
Media materials / Press kit: Whether holding an event, or launching a new company, product, or service, a press kit is a valuable tool that provides the customized, tailored information to the media you want them to have. With the right materials, your announcement will be made with controlled delivery and accurate messaging.
TRAINING SESSIONS
Media relations training: Fear no more! After this four-hour session, you’ll have the confidence and know-how to respond to media inquiries, speak to the cameras, and start to think of the media as your friend. Following the training, Prowess provides an overview of important concepts and suggestions on how to keep your new skills sharp.
OTHER SERVICES
In addition to the services described above, Prowess is available for supplemental public relations needs including but not limited to:
Earned media: An earned media placement is one of the best marketing values. Most small businesses have a unique story to tell, and are therefore naturally appealing to the media. Through just one quality media placement by Prowess, your company increases its credibility, exposure, goodwill, establishment, and trustworthiness.
Social media: In order to be effective, social media requires strategic message planning, controlled delivery, industry expertise, and a properly executed plan. Through an effectively implemented social media plan, your company can increase exposure and client recollection, and showcase that it is current on industry trends.
Media materials / Press kit: Whether holding an event, or launching a new company, product, or service, a press kit is a valuable tool that provides the customized, tailored information to the media you want them to have. With the right materials, your announcement will be made with controlled delivery and accurate messaging.
TRAINING SESSIONS
Media relations training: Fear no more! After this four-hour session, you’ll have the confidence and know-how to respond to media inquiries, speak to the cameras, and start to think of the media as your friend. Following the training, Prowess provides an overview of important concepts and suggestions on how to keep your new skills sharp.
OTHER SERVICES
In addition to the services described above, Prowess is available for supplemental public relations needs including but not limited to:
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Fees: As a small business, Prowess offers a great deal of flexibility in payment arrangements, and places a great value on shared expectations to ensure client satisfaction. Specific fee agreements - including project-based, hourly rates, and retainers - are discussed upon consultation.